Hola, I'm Irene!

UX/UI

product designer

I design products that make complex processes simple, for the people who use them and the businesses behind them.

My Portfolio

Explore selected projects and my approach to design.

My Portfolio

Explore selected projects and my approach to design.

About Me

A closer look at my background, skills, and creative journey.

About Me

A closer look at my background, skills, and creative journey.

Contact Me

Let’s work together to bring your ideas and vision to life.

Contact Me

Let’s work together to bring your ideas and vision to life.

Selected works

Product design across healthcare, financial services, and SaaS, where clarity and usability come first.

Benefit Management System

A single platform replacing a fragmented, multi-tool process, built to automate, secure, and speed up the entire workflow.

Manage all your bills, accounts

Benefit Management System

A single platform replacing a fragmented, multi-tool process, built to automate, secure, and speed up the entire workflow.

Manage all your bills, accounts

Benefit Management System

A single platform replacing a fragmented, multi-tool process, built to automate, secure, and speed up the entire workflow.

Manage all your bills, accounts

App Suite & Navigation System

Navigation System | Cross-Platform Consistency | Product Infraestructure

The entry point to every new tool the company builds, one login, one dashboard, one way to move between them.

I'm here to capture your memories

App Suite & Navigation System

Navigation System | Cross-Platform Consistency | Product Infraestructure

The entry point to every new tool the company builds, one login, one dashboard, one way to move between them.

I'm here to capture your memories

App Suite & Navigation System

Navigation System | Cross-Platform Consistency | Product Infraestructure

The entry point to every new tool the company builds, one login, one dashboard, one way to move between them.

I'm here to capture your memories

Communications Platform

Communications Platform | BMP automation

One platform built to handle every communication the company sends, today and in the future.

We're a creative agency

Communications Platform

Communications Platform | BMP automation

One platform built to handle every communication the company sends, today and in the future.

We're a creative agency

Communications Platform

Communications Platform | BMP automation

One platform built to handle every communication the company sends, today and in the future.

We're a creative agency

Learning Management Platform (LMS)

Learning Management System | Complex Data Modeling | B2B Platform

A platform that lets partner companies browse course catalogs, enroll employees, and track training progress, currently in active design and development, with a planned launch in early 2027.

Grow your business

Learning Management Platform (LMS)

Learning Management System | Complex Data Modeling | B2B Platform

A platform that lets partner companies browse course catalogs, enroll employees, and track training progress, currently in active design and development, with a planned launch in early 2027.

Grow your business

Learning Management Platform (LMS)

Learning Management System | Complex Data Modeling | B2B Platform

A platform that lets partner companies browse course catalogs, enroll employees, and track training progress, currently in active design and development, with a planned launch in early 2027.

Grow your business

A process built for the real world, not perfect conditions.

I combine the Double Diamond with Design Thinking, taking what works best from each to fit real working conditions. Large redesigns get the full process; smaller requests get a faster, compressed version.

What stays constant is understanding the problem before jumping to the solution.

🔬 Discover & Define

(01)

I start by building a research plan, triangulating the methods that make sense for each project: user interviews when possible, analysis of existing documentation, and conversations with analysts and technical teams. Findings get synthesized into clear insights and an early system map before any screen takes shape.

🔬 Discover & Define

(01)

I start by building a research plan, triangulating the methods that make sense for each project: user interviews when possible, analysis of existing documentation, and conversations with analysts and technical teams. Findings get synthesized into clear insights and an early system map before any screen takes shape.

🧱 Structure & Foundations

(02)

Information architecture comes first, aligning analysts, back-end, and front-end on scope before wireframes. Low to mid-fidelity wireframes keep early communication fast and flexible.

🧱 Structure & Foundations

(02)

Information architecture comes first, aligning analysts, back-end, and front-end on scope before wireframes. Low to mid-fidelity wireframes keep early communication fast and flexible.

🧪 Test & Iteration

(03)

Wireframes get tested with real users when possible, or validated with the teams closest to them when it's not. Iteration is tracked deliberately, not left to guesswork.

🧪 Test & Iteration

(03)

Wireframes get tested with real users when possible, or validated with the teams closest to them when it's not. Iteration is tracked deliberately, not left to guesswork.

✨ Polish & Handoff

(04)

Validated functionalities and prototypes move into high-fidelity UI, built on the design system for consistency. Handoff includes navigable prototypes and clear documentation for development.

✨ Polish & Handoff

(04)

Validated functionalities and prototypes move into high-fidelity UI, built on the design system for consistency. Handoff includes navigable prototypes and clear documentation for development.

Tools Behind the Work

  • Figma

  • Miro

  • Jira

  • Confluence

  • ChatGPT

  • Notebook LM

  • Claude.design

  • Notion

Hey! I'm Irene :)

Lead Product Designer specialized in UX research and DesignOps.

My background in cultural management, marketing, and communication gives me a different lens on the problems I take on, I tend to see the business and the user side of a decision at the same time, not one after the other.

For me, designing products means solving problems, with real consequences for the people who use them and the business behind them.

I'm naturally curious about how people think and behave, which is why research and testing are the part of the process I enjoy most, grounded in behavioural design rather than assumptions.

I also stay close to the design community, sharing what I learn on LinkedIn and Instagram, partly because teaching something is the fastest way to actually understand it.

What I bring to the table

The disciplines I work with, and the scale of the systems I've designed for.

Product Design

UX Research

Design Ops

Design Systems

Leadership

Behavioural Design

Cross-functional Collaboration

Critical Thinking

Information Architecture

Stakeholder Management

6+

Years Experience

In Product Design

1500+

Employees

Directly impacted

5+

Industries

Healthcare, Finance, Saas, Ecommerce & more